Paper Petals Co.

‘Handcrafted sentiments for every occasion,’ is the tagline for Paper Petals Co. Based in Eugene Oregon, they specialise in creating handcrafted paper cards that capture the beauty of life’s most special moments with cards carefully designed with intricate detail making them keepsakes.

The main logo was designed using delicate lines to represent the fragile and crafted nature of the cards they create, the elegance of the typography with the curls, and the sunflower outline, a nod to the business owner’s favorite flower.

Marie Harwood Design created a full brand identity for this project which included colour palette, typography, primary logo, secondary logo, and logo mark.

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